Sensormatic Solutions launches open platform to help retailers innovate

Buildings solutions company Johnson Controls has announced that Sensormatic Solutions, its global retail solutions portfolio, has launched Sensormatic IQ, an intelligent operating platform designed to help retailers innovate.

Described as an open, secure and agile platform, Sensormatic IQ is backed by Sensormatic Solutions industry expertise and robust technology partner ecosystem, delivering tangible value across the enterprise.

The platform integrates the full Sensormatic Solutions portfolio, retailer, and third-party data sources, along with advanced technology such as artificial intelligence (AI) and machine learning (ML), to offer visibility into operations and shopper insights. This combination drives prescriptive, data-driven outcomes for retailers, creating value and growth opportunities as retailers move into the future.

“In today’s hyper-connected world, the customer experience is about how, where, when, and why engagement happens,” said Bjoern Petersen, President, Sensormatic Solutions.

“That’s why our commitment to enabling customers to harness diverse insights to drive positive outcomes and informed business decisions is more important than ever,” Petersen said.

“The launch of Sensormatic IQ reflects our forward-looking business strategy. Through collaborating with our technology partners and leveraging the global reach and scalability of the Google Cloud coupled with smart sensors and advanced analytics, our platform is designed to evolve with the industry and our customer’s needs,” he said.

As the retail industry goes through significant changes, Sensormatic IQ helps retailers improve both their top and bottom line and brand value by powering the digital transformation within the evolving retail market and accelerating integration between new and existing solutions and data sets.

The platform also enables agile innovation, derives new insights and outcomes from complex data streams and streamlines execution across retailer functions.

“Retailers in Australia and New Zealand have always adapted to changing consumer trends, and it is even more prevalent today with preference for buy now, pay later (BNPL) and buy online, pickup in store (BOPIS) experiences,” said Michael Day, Regional Manager, Australia and New Zealand, Sensormatic Solutions.

“As we inch towards rebuilding and recovery from the impact of the health crisis, retailers must look to digitalisation to differentiate themselves. Sensormatic IQ helps them to innovate and transform their businesses using actionable insights to engage their target customers in a cost efficient manner,” Day said.

According to Petersen, the open platform represents years of investment and innovation moving to outcome-based operation to meet the shifting needs of retailers.

“The addition of the Sensormatic IQ platform is just one more way Sensormatic is providing the foundation for a digital journey that allows retailers to run at an enterprise scale,” he said.

Sensormatic IQ’s flexible, open platform can incorporate insights from edge devices, such as POS, sensors, EAS, RFID, Computer Vision, and more, capable of delivering AI predictive and prescriptive models to support operations in retail environments from grocery and apparel to home improvement and malls.

Source: Sensormatic Solutions